MARMELADOV Product video About the project
iSpring Challenge.
An energetic start.
A dynamic opening animation for iSpring Challenge, a competition for e-learning developers. Participants travel from across Russia; the film needed to set an upbeat, positive tone.
Videos are shown in their original languages.
Open the competition with energy.
We wanted to give the e-learning developers' competition a bright opening. Drawing on our long relationship with iSpring, we created an opener that matched the event's positive atmosphere.
Movement in the event's visual style.
We followed the event's brand guidelines. Typography, colour and graphic elements came together in dynamic animation that introduces the competition and sets the pace.
A short animated opener.
The result is a short opener for iSpring Challenge. It is a standalone event project alongside the iSpring product films and advertising in our portfolio.
A shared starting point for participants.
The opener brings participants' attention together before the competition begins. Its purpose is to create the mood and a recognisable visual opening for the event.
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